The List to Launch Lab teaches my exact email system and blueprint for starting, nurturing, and monetizing your very own email list.
enroll now! →
Build an email list that brings in consistent sales & real connections.
(SIMPLE AS THAT.)
If you don’t have a direct line to your clients & customers—you don’t have a reliable way to make sales.
THE List to launch LAB
You can’t build a business on platforms you don’t own or control—because when algorithms run the show, you're not exactly calling the shots.
When I started my business, I knew one thing for sure: I could bet on myself and my brain. But when my first business coach hit me with, “How big is your email list?”—I froze.
Zero. Nada. Zilch.
In that moment, I wanted to blurt out, “Well, sir, have you SEEN my Instagram feed? It’s thriving, thank you very much.”
Likes and comments? They’re great for the ego but not for building a sustainable business. I had to face the facts: I was banking on engagement instead of investing in connection.
And as business owners, we’ve gotta choose substance over sparkle. Because when it comes down to it, we’re here for results, not just recognition.
Social media marketing?
It’s like an online cocktail party.
But let’s be real.
You show up looking fabulous, mingle over an artfully curated cheese plate, and chat with old and new friends. (Side note: I love a cheese plate.)
an official invitation to coffee with that new cocktail-party bestie.
But my business needed more.
It’s where you can actually connect—talk about the real stuff, share value, and nurture your subscribers into real BUYERS.
Enter the
email list
Way more.
Enter
the
email list
That’s roughly 15% of your week’s time on a 1-3% return.
The average small business owner spends up to 6 hours per week on social media marketing. But only 1-3% of their audience ever sees or engages with those posts.
On average, small business owners spend up to 6 hours per week on social media marketing, but only
1-3% of your audience actually sees what you post & engages with it in some way.
Social media glitches are as predictable as Monday mornings.
But what if something bigger happened—like your account got hacked and you lost all your followers?
Here’s the kicker:
and let's face it:
Plus, email can do so much more than your average social media post:
GATHER PERSONALIZED FEEDBACK
WAIT PATIENTLY
BUILD CONSISTENCY
from each contact about what they want from you—making it easier to segment your list and serve them strategically.
in your reader’s inbox, ready to be read on their timeline—no algorithms playing hide-and-seek with your message.
with a cadence your audience looks forward to, keeping them engaged and even grateful for the value you deliver.
KIND WORDS
“Jenna’s course was the missing piece of the puzzle”
Spoiler alert: The List to Launch Lab goes above and beyond when it comes to email marketing and list building. Jenna has carefully crafted a course that is simple, step-by-step, and free of fluff—each lesson building on the next.
As an email copywriter and strategist certified in advanced marketing, I thought I knew it all. But Jenna’s course was the missing piece to understanding solid email list foundations. Now, I’m confident I’m using a proven blueprint that ensures ROI and also takes the human side of running a business into account. Whether you’re just starting or looking to level up, I highly recommend The List to Launch Lab. It’s the best actionable investment you’ll make in your business!
— Isabelle Sarley | Email Copywriter
this isn't about social media bashing, but...
You have the power to create a system that ensures the right people get the right message from your business—at exactly the right time.
It’s a system that builds trust in your business before they ever click “purchase.”
And guess what? You don’t need to be a marketing whiz or tech guru to start and serve an email list. If you can navigate social media, you’re more than capable of mastering this.
Ready to build a business you can count on?
If every other platform were gone tomorrow, but I still had my email list—my business would keep running like normal.
That's the power of
If you’re stuck in the cycle of posting, waiting, refreshing, waiting, hoping, and still not seeing the results you’re after—
Join The List to Launch Lab and create a proven system that delivers sales, growth, and freedom!
an email list
It’s not about creating MORE content...
It’s about getting your content straight into the inboxes of people who’ve told you they want it—and are ready to act on what you share.
Spending a little time now to set up your email list means the time you spend later creating content, offers, and more could deliver up to 40x the ROI of just posting on social media.
And when time is your most valuable currency, you’ve got to spend it wisely.
I remember staring at my first email list wondering, “Where do I even begin?” Fast forward, and that small start grew into a seven-figure business – proof that the magic is in the connection, not perfection.
I’ve distilled everything I’ve tested, perfected, and taught to thousands of students into one actionable, template-packed course designed to help you grow your first (or next!) 1000 primed-to-buy subscribers!
The List to Launch Lab is your step-by-step blueprint. It’s the exact system I used to grow my list and the same one I’ve taught to over 8,734 (and counting!) students to help them do the same.
YES! I’m Ready to Build My List and Grow My Business! →
The List to Launch Lab
introducing
The whole program breaks down into
Fair warning: It’s been called BINGE-WORTHY.
three
simple
stages
Core Principles to Uncomplicate Your Email Strategy
You’ll have a clear, actionable roadmap to grow your email list, speak directly to your audience, and deliver content that drives meaningful action.
- You’ll learn my Application in Action Method to map out your first (or next!) 1,000 subscribers with a simple, proven system.
- You’ll also master the Strategy to Sell system to pinpoint exactly what your audience craves and is ready to pay for.
- By identifying your ideal client, you’ll be able to serve them effectively from day one. Using the Five-Point Email Process, you’ll create an email strategy that stands out, engages your audience, and gets real results.
PART 01
By the end of this module:
From Plan to Practice: Implementing Your Email Marketing Strategy
You’ll have a clear, actionable plan for creating and promoting a lead magnet that grows your list with subscribers who are excited to hear from you.
- You’ll learn how to create your first freebie and turn it into a subscriber magnet. By understanding what resonates with your audience, you’ll create a lead magnet that captures attention and drives conversions.
- You’ll also learn how to build landing pages that convert visitors into subscribers, and I’ll guide you through best practices for promoting your freebie on social media, via email, and other channels.
- I’ll show you how to choose the best email service provider for your business and set it up for success from day one, ensuring everything runs smoothly.
PART 02
By the end of this module:
Maximizing Your Email Marketing Results
- I’ll walk you through my Know Your Metrics Checklist, helping you navigate the five most important metrics to track and how to quickly impact them to improve your results.
- You’ll also learn how to leverage industry benchmarks and fine-tune your strategy to drive massive results—even if you’re new to email marketing.
- Plus, you’ll discover how to continuously measure your progress and adjust your approach to keep improving and scaling your campaigns over time.
You’ll have the skills and knowledge to diagnose the strengths and weaknesses of your email campaigns, take action, and achieve even greater results.
PART 03
By the end of this module:
Bite-sized, fluff-free content you can learn anywhere, anytime—because your schedule matters.
Email copy templates so you’re never left wondering, “What do I say next?”
Plug-and-play guides to help you create your freebie and start building your list—fast.
Proven strategies that bring in thousands of new subscribers every single week (yes, really!)
Plus, gain access to our exclusive List to Launch Lab Facebook community—the perfect space to ask questions, get feedback, and find inspiration. You’ll connect with other students and, yes, I’ll be there personally to help you level up!
including:
The no-fluff straight-to-the-point roadmap you need to start, serve and grow your email list—even if you’re starting from scratch.
Get instant access to video modules, tech tutorials, step-by-step guides, and lifetime updates whenever my strategies—or industry standards—evolve.
STRATEGIZE
You don’t get optimal results if you don’t go in with a plan. Learn to tailor your approach to your ideal client so you build a list filled with people who want to hear from you, and that you actually want to serve.
IMPLEMENT
“I don’t know what to do” isn’t a good excuse to stay stuck. Together, we’ll remove the confusion & overwhelm from the tech setup and ensure your email list is ready for success.
ANALYZE
Once you turn this baby on, you’ll be able to test and measure your efforts with real numbers to guide you through. You’ll learn industry standards & the strategies to help you improve your metrics.
This system includes everything you need to
But … What about the actual content of your emails & campaigns?
start, build, and grow your email list with ease
A library of email templates, subject lines, and calls-to-action you can use as inspiration for your email campaigns, including:
30+ Exclusive EMAIL COPY TEMPLATES
the bonuses enter the chat
✓ Promotion Emails: Highlight sales, discounts, and other special offers.
✓ Newsletters: Provide valuable content and updates to your subscribers in a way that keeps them engaged and excited to read.
✓ Abandoned Cart: Encourage subscribers to come back and complete their purchase.
✓ Re-engagement Sequence: Win back inactive subscribers.
✓ Post-Purchase Email Templates: A selection of templates for post-purchase emails that thank customers for their business and encourage them to leave reviews or make repeat purchases.
✓ Referral Email Templates: A set of templates for referral emails that encourage subscribers to refer their friends or family to your business.
Templates to export as a PDF & get your lead magnet up fast in a beautifully designed printable format.
Plug-and-Play Opt-in Design Templates
- Opt-In Template #1 - Checklist
- Opt-In Template #2 - Step-by-Step Guide
- Opt-In Template #3 - Workbook
- Opt-In Template #4 - E-Book
The exact calendar I use to plan my business’ email campaigns, set team deadlines, and stay on track developing timely content.
My Email Marketing Calendar Template:
Follow the best practices for building an engaged and targeted email list, including tips for lead magnets, landing pages, and social media promotions.
Customizable List-Building Checklist:
My curated list of recommended email marketing tools and resources to help you improve your campaigns, including automation software, analytics tools, and graphic design resources.
My Favorite Email Marketing Tools and Resources:
A total chat-AI walk-through to help you know what to say and how to say it! Includes powerful content generation techniques and 37 custom ChatGPT prompts!
THE EMAIL MARKETING AI GUIDE:
NOT TO MENTION, A FREE BONUS MODULE
The List to Launch Lab:
An all-access, masterclass-style module with some of the industry’s best list-builders and my business besties.
After you get things up and running, Next Level helps you keep the juices flowing as you create & send out your latest email content.
- Quiz Guru Chanti Zak teaches on using engaging quizzes to grow your email list and shares how we got 100,000 new leads with ONE quiz.
- Throttle your email strategy with BossBabe's Natalie Ellis who's teaching you the 3 simple steps you can start doing TODAY to monetize your email list.
- Copywriter for Creatives Ashlyn Carter teaches copywriting tricks for consistently showing up for your email list & priming your audience for your next sales push up to 12 weeks out.
- Automation master Natasha Willis teaches how to use Manychat to drive opt-ins and how we've used Instagram automation to add thousands of subscribers each week.
- Ads Expert Kerry Swetmon teaches you to use paid ads to grow your email list and cut down on the cost for ads before you go to launch.
- Learn how to create a landing page that converts with the genius behind my website, Jen Olmstead! From the design to the layout, she'll walk you through exactly how we make our high-converting landing pages.
Next Level
VALUE $249!
VALUE $249!
VALUE $249!
VALUE $249!
VALUE $249!
VALUE $249!
It’s proven to us time and again that we just can’t count on it …
Sure—relatable reels & save-worthy static posts are fun to create (and valuable in their own way) …
But knowing all of your best clients, customers & peeps are just an email away? I’ll teach you how to find the best feeling a boss can have.
Build a business that can stand out & sell without relying on the shifting sands of social media.
You’re an artist whose work often speaks for itself. Sure, your gorgeous creations sell themselves—but your art is more than a product. It’s a lifestyle, a philosophy, and an inspiration. And when your business relies on luxury rather than necessity, an email list is your safety net for when organic sales slow down.
You’re a content creator whose business revolves around social media. Keep playing the social media game, but imagine this: what if you amplified the content you’re already creating by focusing on the people who want to be on your email list? Your email list becomes your VIP audience—a fast track that complements your social media efforts without doubling your workload.
You’re a service provider wondering where your next client is coming from. You’re not the exception to the email list rule! For service providers—yes, even wedding professionals—an email list keeps you top-of-mind with prospective clients. (I hear those doubts rolling around, but trust me on this.)
You’re a product pro with digital or physical items ready to fly off the shelves. An email list is the ultimate tool to market and promote your products, so you’re not left wondering who’s actually seeing your efforts.
You’re a podcaster, blogger or YouTuber building an audience and growing your brand. After all the time and effort you pour into creating content, don’t let it fall flat. Emails ensure your audience doesn’t miss a beat—no more hitting “publish” only to hear crickets.
The List to Launch Lab is your business game-changer if:
“I thought list building was going to be hard!”
Before I joined the List to Launch Lab, I felt overwhelmed and uneducated in the online biz world. I was afraid I couldn’t do it and was exhausted by the idea of trying to figure it all out, but I knew I wanted to learn mailing lists A-Z.
Since joining this course, I have a clear understanding of mailing lists, their purpose, and exactly how to make them work to help me grow! Jenna is a great and fun teacher and I love her step by step approach! I finished with no questions unanswered! It was literally perfect!
— Maria Menounos
I get it
When I first started building my email list, it felt completely overwhelming.
In my dream scenario, we’d be sitting at my kitchen table, laptops open, as I walk you through the simple system that turned my email list into the #1 profit driver in my business.
You don’t need a one-on-one coaching session—you just need an easy, step-by-step plan.
And since you’ll be able to tackle it from your own desk (or kitchen table), I’ve made your investment—the time, money, and effort trifecta—completely doable.
My 3-Phase Fluff-Free Process to start, grow, and serve your email list
Part II | From Plan to Practice: Implementing Your Email Marketing Strategy
Part III | Maximizing Your Email Marketing Results
value $3,000
Whip out that calculator—
THAT’S A TOTAL VALUE OF $7,762
If I told you to hand me a dollar and tomorrow I'd give you $40—you'd do it, right? Well …
BONUS MODULE: LIST TO LAUNCH LAB - NEXT LEVEL
value $1,500
THE EMAIL MARKETING AI GUIDE
value $150
ACCESS TO JK SUPPORT TEAM
value $1,350
With an industry-standard ROI of $40, your emails can pay you back for your time pretty fast.
the template suite
value $997
opt in design templates
value $568
quickstart tech tutorials
value $197
12 Monthly Payments of
12 payments
A one-time payment of
$299
6 payments
enroll now →
No matter which payment plan you pick, you’ll get instant access inside The List to Launch Lab’s foundational modules, bonus suite, access to my team, a template kit, and membership in our private Facebook community.
A one-time payment of
full pay
6 Monthly Payments of
$79 = $948
$149 = $894
$799
rave reviews
“With just one post, 30% of our viewers joined our email list.”
Before we joined the List to Launch Lab, we didn’t have any experience doing this kind of marketing for small businesses, and had no idea where to begin. We created our very first opt-in and got our email list going in two weeks. With just one post on Instagram, 30% of our viewers joined our email list. We now have the tools to forge ahead, serving our clients, gaining leads, and growing our business.
Kim & Roger
Relationship Manifestation coaches
“Something that’s been on my to-do list for a DECADE is finally checked off!”
If you're on the fence this is for you! I have been wanting to get my email list under control for a decade... no joke. I just felt overwhelmed by what I didn't know. The List to Launch Lab was hands down the best investment I've made in a LONG time. Jenna literally gives you the templates you need so if you're starting from ground zero you have the tools you need to keep you from overwhelm. I have so much confidence in my email game now.
Natasha Bertolozzi
Realtor
“I've grown my list to 1,451 subscribers, basically on autopilot!”
Before List to Launch, I felt overwhelmed that I wouldn't be able to wrap my head around all of the information and implement it, but I'm SO glad I gave it a try. I've grown my list from 63 subscribers to 1,451 subscribers, basically on autopilot! The investment felt like a lot when I signed up, but looking back I clearly see it was a stepping stone to a ton of growth in my business, and was 1000% worth it!”
Morgan Leah
Jewelry Designer
“I had new subscribers to my list in less than 10 minutes…”
I've always loved Jenna's no-fluff, yet no-stone-unturned approach to teaching. Since implementing the content I have used the templates to create a new welcome series, freebie delivery series, evergreen funnel series and new referral series. I had new subscribers to my list in less than 10 minutes of posting my new opt-in to my socials and confidence they were welcomed to my list with my new delivery series!
Lara Cornell
Artisan empowerer
“Jenna's course flipped the script on email marketing.”
Before I took the List to Launch Lab, I had a nagging feeling in the back of my head about my email list. I knew I needed to spend the time to grow and engage with my list but I kept putting it off. Jenna's course flipped my script on email marketing. I now see my list as a way of communicating with, giving back to, and showering love on the people interested in learning more about our business.
Torrance Hart
Gift Box Subscription
“Jenna made it so easy to understand.”
In the List to Launch Lab, Jenna walked me through every step and made it so easy to understand. The fact that Jenna gives us templates for those welcome emails and tells us what to send to our list just made it so easy. Since I have started using what I learned, I have my lead magnets set up, I am getting my email sequences together and I can now check this off my to do list!
Susan Shropshire
Product Shop
“The List to Launch Lab is organized and easy to follow!”
What held me back from using email marketing these past couple of years was how overwhelming it felt. I love how The List to Launch Lab is organized and easy to follow! The templates provided have been incredibly helpful in getting started because I am an overthinker, so having a step-by-step approach is so helpful. The course walks you through everything you need to know!!
Odelia Silva
Functional & Integrative Nutritionist.
“NOW was the exact right time to start my email list…”
Jenna showed me that I have a lot to offer my subscribers and that NOW was the exact right time to start my email list. Thanks to the List to Launch Lab course, in just two weeks I selected a digital marketing service provider, created a beautiful eBook, created an opt-in delivery and welcome sequence (automation like this is just what my ADHD brain needs!) for my email list using the templates provided in the course.
Christine Robinson
Child + Parenting Coach
The JK Spin
The best part of The List to Launch Lab? You don’t have to wait long to see results. As long as you’re following the steps I outline (they’re foolproof!), I’m confident this investment will pay for itself again and again. Why? Because email has superpowers that Instagram and Facebook can’t even dream of.
But here’s the deal: if, within 30 days, you’re not feeling confident and in control of your email setup, tech, growth strategies, and ROI, just reach out to my support team. I’ll happily refund your investment—no hard feelings.
READ MORE ON THAT 100% MONEY BACK GUARANTEE HERE! →
the
jk spin promise
THE
JK SPIN
PROMISE
Promise
TAKE 30 DAYS TO LEARN. IMPLEMENT. HIT SEND.
If you’d told me back in my red-and-khaki Target days that I’d have
350K people on an email list just waiting for my next message or sales push, I would’ve laughed in your face.
THE UNLIKELY GIRL BEHIND THE 350,000+ SUBSCRIBERS
I’m an online marketing expert, a total numbers nerd, and completely obsessed with teaching others how to make a living doing what they love—without letting it take over their life.
I’m also a top-ranked business podcaster, a New York Times best-selling author, and a girl who turned a $300 Craigslist camera into a 7-figure empire.
Hey, I'm Jenna
Fast-forward 8 years, there are 350,000+ loyal customers on my list, ready and waiting for every email I send.
(Pinch me, please.)
If you’d told me back in my red-and-khaki Target days that I’d have
350K people on an email list just waiting for my next message or sales push, I would’ve laughed in your face.
THE UNLIKELY GIRL BEHIND THE 350,000+ SUBSCRIBERS
I’m an online marketing expert, a total numbers nerd, and completely obsessed with teaching others how to make a living doing what they love—without letting it take over their life.
I’m also a top-ranked business podcaster, a New York Times best-selling author, and a girl who turned a $300 Craigslist camera into a 7-figure empire.
But let me tell you, the day my coach asked, “How big is your email list?” my heart dropped.
Sure, I had a solid social media following … but email subscribers?
Nada. Zero. 🤷♀️ I had a lot of work ahead of me.
Hey, I'm Jenna
Fast-forward 8 years, there are 350,000+ loyal customers on my list, ready and waiting for every email I send.
(Pinch me, please.)
STITCH INCOMING:
But maybe you’re a little skeptical. I get it.
the a's to all your q's
So, obviously—I’m a big fan of email now.
A: No worries, friend! This course is 100% go-at-your-own-pace. Why? Because I want you to have the flexibility to learn, implement, and revisit the material on your schedule. Whether it takes you five days or five months, it’s all about moving at a pace that works for you. Everyone’s journey through The List to Launch Lab is unique—and that’s exactly how it should be!
A: When you join, the content is yours for as long as I’m in business and this course lives on the internet. I’m always updating, improving, and adding new material, so once you’re in, you’ll have access to everything available now and anything new that comes your way in the future. It’s a lifetime investment in your success!
A: Absolutely! This course is designed for all types of business owners. Whether you’re a photographer, florist, calligrapher, designer, brick-and-mortar shop owner, blogger, fitness guru, foodie, or part of a big brand—or even a mom-and-pop shop—The List to Launch Lab has you covered.
The beauty of this program is its versatility: students from hundreds of industries have already seen success. Still unsure? We’ll help guide you with strategies tailored to your business type and specific needs. You’ve got this!
A: Heard! The beauty of this strategy is that it lets you share what really matters—you, your brand, and your message. Let’s be real: most days, I’m in yoga pants, no makeup, and a ponytail with my kids at my feet. I’ll show you how to be authentic while also knowing exactly what to say in your emails, so you’re never left wondering what to put in your subscribers’ inboxes. You’ve got plenty to share—you just need the right framework!
A: Since this is a go-at-your-own-pace course, it really depends on your schedule. I recommend listening to each module once or twice, working through the workbook, and then putting everything into action. The best part? You can pause when life gets busy, take the modules on the go, and revisit lessons anytime you need a refresher or get stuck. Flexibility is key!
A: No worries—I’ve got you covered! I know everyone learns differently, so I’ve designed the content in multiple formats to fit your style. You can watch the slides with my voice, download the slides for later, or just listen to the MP3 on the go. With all these options, you’ll have no trouble keeping up or absorbing the material in a way that works best for you!
A: The Facebook group is a bonus, not a requirement! I show up weekly to answer questions, offer feedback, and cheer you on throughout your journey in The List to Launch Lab. I’m an engaged leader, and with a community of 5,700+ list-builders, you’ll always have support. I’m here to guide you through the process, help you implement new strategies, and watch your community grow! Best part? The group is yours for life—once you’re in, you’re in!
A: I love being where the action is (and I hope you sang that like Ariel from The Little Mermaid!)—so I’m mainly hanging out in our private Facebook group. I’m there to answer your questions, break things down, and support you if you’re feeling stuck!
A: Not at all! That’s why I made this course go-at-your-own-pace—because life is busy, chasing dreams is busy, and running a business is busy! You can dive into the content whenever it works for you, when you’re ready to commit and make it happen. This course isn’t about quick fixes or shortcuts—it’s for those who are ready to put in the work. Only you can decide when the time is right to make big things happen!
A: Oh, now is exactly the right time! Here’s the thing: if you ever plan to launch a business, start a blog, or sell a product or service, you’ll wish you’d started building your list today. Sure, it’ll take time, but time will pass regardless. This course will teach you how to grow a following, understand your audience, and build excitement—so when your business idea comes to life, your audience will already be warmed up and ready to support your next big move! Trust me, your future self will thank you for taking the leap now!
A: I totally get it! Tech can be overwhelming, but I created this course specifically to eliminate the confusion and make things simple. You’ll have a step-by-step guide, plus the Facebook group for support and advice whenever you need it. I promise, not only is it doable, but you’ll gain a whole new level of confidence as you build a direct line to your best clients and customers!
KIND WORDS
“I’m now genuinely excited about my email marketing.”
When I joined The List to Launch Lab, I didn’t have a single subscriber, not even a lead magnet! Now I have two lead magnets (with a third one in the works), two automated email workflows, and a growing list of 186 subscribers. And this is just the beginning! Most importantly, I’m now genuinely excited about my email marketing.
Jenna’s teaching style is great, encouraging and fun. The template suite she provides has been a game-changer, making everything so much easier. I was able to create two email workflows consisting of 14 emails in just one day! Now I can’t wait to implement Jenna’s techniques to grow my list further and dive deeper into the advanced modules, which look absolutely AMAZING!
— Nergis Yuksel | SEO Consultant
I know email might not be as flashy as those candy-colored, Insta apps on your phone screen.
But hear me out—it's time to claim your space for your business in the digital world.
So, why not check it off your to-do list and start enjoying the rewards?
It’s not a nice-to-have; it’s a must-have.
My 3-Phase Fluff-Free Process to start, grow, and serve your email list
Part II | From Plan to Practice: Implementing Your Email Marketing Strategy
Part III | Maximizing Your Email Marketing Results
value $3,000
Whip out that calculator—
THAT’S A TOTAL VALUE OF $7,762
If I told you to hand me a dollar and tomorrow I'd give you $40—you'd do it, right? Well …
BONUS MODULE: LIST TO LAUNCH LAB - NEXT LEVEL
value $1,500
THE EMAIL MARKETING AI GUIDE
value $150
ACCESS TO JK SUPPORT TEAM
value $1,350
With an industry-standard ROI of $40, your emails can pay you back for your time pretty fast.
the template suite
value $997
opt in design templates
value $568
quickstart tech tutorials
value $197
12 Monthly Payments of
12 payments
A one-time payment of
$299
6 payments
enroll now →
No matter which payment plan you pick, you’ll get instant access inside The List to Launch Lab’s foundational modules, bonus suite, access to my team, a template kit, and membership in our private Facebook community.
A one-time payment of
full pay
6 Monthly Payments of
$79 = $948
$149 = $894
$799
Last Updated January 15th 2025
We want you to be satisfied with your purchase and offer a 30-day money-back guarantee refund period for purchases of particular courses from Our Offerings.
In the event that you decide your purchase was not the right decision for you or your business, within 30 days of enrollment, contact our support team at support@jennakutcher.com and let us know you’d like a refund by the 30th day at 11:59 CST.
We will NOT provide refunds more than 30 days following the date of purchase. After day 30, all payments are non-refundable and you are responsible for full payment of the fees for the program regardless if you complete the program.
Please note: If you opted for a payment plan and you do not request a refund within 30 days, you are required by law to complete the remaining payments of your payment plan.
If you have any questions or concerns, please let us know by contacting our support team directly. The support desk can be reached at: support@jennakutcher.com!
Terms & Conditions
Last Updated January 2025
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We collect a variety of information from You when You visit Our website, make purchases, or interact with Us on social media. By accepting this Privacy Policy, You are specifically consenting to Our collection of the data described below, to Our use of the data, to the processing of this data, and to Our sharing of the data with third-party processors as needed for Our legitimate business interests. The information We collect may include:
PERSONAL DATA
Personal Data is information that can be used to identify You specifically, including Your name, shipping address, email address, telephone number, or demographic information like Your age, gender, or hometown. You consent to giving Us this information by providing it to Us voluntarily on Our website or any mobile application. You provide some of this information when You register with or make purchases from Our website. You may also provide this information by participating in various activities associated with Our site, including responding to blogs, contacting Us with questions, or participating in group training. Your decision to disclose this data is entirely voluntary. You are under no obligation to provide this information, but Your refusal may prevent You from accessing certain benefits from Our website or from making purchases.
DERIVATIVE DATA
Derivative data is information that Our servers automatically collect about You when You access Our website, such as Your IP address, browser type, the dates and times that You access Our website, and the specific pages You view. If You are using a mobile application, Our servers may collect information about Your device name and type, Your phone number, Your country of origin, and other interactions with Our application. Derivative data may also include data collected by third-party service providers, such as advertising and analytics providers, and may include cookies, log data, or web beacons. Cookies are discussed more fully below. Derivative data collected by third-party service providers generally does not identify a specific individual.
FINANCIAL DATA
Financial data is data that is related to Your payment method, such as credit card or bank transfer details. We collect financial data in order to allow You to purchase, order, return, or exchange products or services from Our website and any related mobile apps. We store limited financial data. Most financial data is transferred to Our payment processor, SamCart, PayPal, or Stripe, and you should review these processors’ Privacy Policy to determine how they use, disclose, and protect your financial data. As a courtesy, SamCart’s Privacy Policy can be found , PayPal’s Privacy Policy can be found , and Stripes Privacy Policy can be found
SOCIAL NETWORKING DATA
We may access personal information from social networking sites and apps, including Facebook, Instagram, LinkedIn, X, Snapchat, or other social networking sites or apps not named specifically here, which may include Your name, Your social network username, location, email address, age, gender, profile picture, and any other public information. If You do not want Us to access this information, please go to the specific social networking site and change Your privacy settings.
MOBILE DEVICE DATA
If You use Our website via a mobile device or app, We may collect information about Your mobile device, including device ID, model and manufacturer, and location information.
OTHER DATA
On occasion, You may give Us additional data in order to enter into a contest or giveaway or to participate in a survey. You will be prompted for this information and it will be clear that You are offering this kind of information in exchange for an entry into such a contest or giveaway.
HOW WE USE YOUR INFORMATION
Your information allows Us to offer You certain products and services, including the use of Our website, to fulfill Our obligations to You, to customize Your interaction with Our company and Our website, and to allow Us to suggest other products and services We think might interest You. We generally store Your data and transmit it to a third party for processing. However, to the extent We process Your data, We do so to serve Our legitimate business interests (such as providing You with the opportunity to purchase Our goods or services and interact with Our website or mobile app).
Specifically, We may use the information and data described above to:
1. Create and administer Your account; and
2. Deliver any products or services purchased by You to You; and
3. Correspond with You; and
4. Process payments or refunds; and
5. Contact You about new offerings that We think You will be interested in; and
6. Interact with You via social media; and
7. Send You a newsletter or other updates about Our company or website; and
8. Deliver targeted advertising; and
9. Request feedback from You; and
10. Notify You of updates to Our product and service offerings; and
11. Resolve disputes and troubleshoot any problems; and
12. Administer contests or giveaways; and
13. Generate a profile that is personalized to You, so that future interactions with Our website will be more personal; and
14. Compile anonymous statistical data for Our own use or for a third party’s use; and
15. Assist law enforcement as necessary; and
16. Prevent fraudulent activity on Our website or mobile app; and
17. Analyze trends to improve Our website and offerings.
GROUNDS FOR USING AND PROCESSING YOUR DATA
The information We collect and store is used primarily to allow Us to offer goods and services for sale. In addition, Jenna Kutcher, LLC may collect, use, and process Your information based on the following grounds:
LEGITIMATE BUSINESS INTERESTS
We may use and process Your data for Our legitimate business interests, which include, among other things, communicating with You, improving Our goods or services, improving Our website, and providing You with the information or products that You have requested.
Performance of a Contract: We may use and process Your information to enter into a contract with You and to perform Our contractual obligations to You.
Consent: We may use Your data, or permit selected third parties to use Your data, based on Your consent to Our use and sharing of that data. You may withdraw Your consent at any time, but doing so may affect Your ability to use Our website or other offerings.
As required by law: We may also use or process Your data as required for Us to comply with legal obligations.
WHY WE DISCLOSE YOUR INFORMATION
We may share Your information with third parties in certain situations. In particular, We may share Your data with third-party processors as needed to serve Our legitimate business interests, which include administration of Our website, administration of Your account, entering into contracts with You, communicating with You, taking orders for goods or services, delivering Our goods and services, identifying trends, protecting the security of Our company and website, and marketing additional goods and services to You. The legal basis for Our disclosure of Your data is both Your Consent to this Privacy Policy and Our own right to protect and promote Our legitimate business interests.
The following are specific reasons why We may share Your information:
Third Party Processing: We may disclose Your information to third parties who assist Us with various tasks, including payment processing, hosting services, email delivery, communications, and customer service. We may not always disclose these third-party processors if not required by law. We do not authorize them to use or disclose Your personal information except in connection with providing Our company with their services.
By Law: We may share Your data as required by law or to respond to legal process, including a subpoena, or as necessary to protect the rights, property, and safety of others. This includes sharing information with other parties to prevent or address fraud and to avoid credit risks.
To Protect Our Company: We may use Your information to protect Our company, including to investigate and remedy any violations of Our rights or policies. We may also disclose Your information as reasonably necessary to acquire and maintain insurance coverage, manage risks, obtain financial or legal advice, or to exercise or defend against legal claims.
Business Transfers: In the unlikely event Our company engages in a merger, acquisition, bankruptcy proceedings, dissolution, reorganization, or similar transaction or proceeding, We may transfer or share Your data as part of that proceeding. In such transitions, customer information is one of the business assets that is acquired by a third party. You acknowledge that such business transfers may occur and that Your personal information can continue to be stored, used, or processed as otherwise set forth in this privacy policy.
Third-Party Marketing: We may disclose Your information to certain third parties as listed on our website for the purpose of enabling them to contact You so that they can offer You relevant goods and services.
Advertisers: We may use third-party advertising companies to run and manage Our ads, such as Southern Sass Group, LLC DBA System Envy on Facebook, Instagram and Pinterest to produce ads that appear when You visit Our website or mobile app. These companies may use information about Your visit to Our website and other websites that are contained in web cookies (as described below) to offer You personalized advertisements about goods and services that might interest You. We cannot control the activities of such other advertisers or web sites. You should consult the respective Privacy Policies of these third-party advertisers for more detailed information on their practices as well as for instructions about how to opt-out of certain practices.
Please note that, at this time, We do not recognize automated browser signals regarding tracking systems, which may include “do not track” instructions.
Other Third Parties: We may share information with advertisers, Our investors, or other third parties for the purpose of conducting general business analysis. If We do so, We will make reasonable efforts to inform You if required by law.
Interaction With Others: If You interact with others on Our website or mobile app, such as participating in a group chat or a group online course, other users may have access to some of Your data, including Your name, profile picture, and Your history of interaction with Our website, such as prior comments or posts.
Online Postings: When You post online, Your posts may be viewed by others, and We may distribute Your comments outside the website.
External Links: Our website may include hyperlinks to other websites not controlled by Us. We suggest You exercise caution when clicking on a hyperlink. Although We use reasonable care in including a hyperlink on Our own web page, We do not regularly monitor the websites of these third parties, are not responsible for any damage or consequences You suffer by using these hyperlinks. We are not bound by the Privacy Policies of any third-party website that You access by a hyperlink, nor are they bound by ours. We encourage You to read the Policies of those third-party websites before interacting with them or making purchases. They may collect different information and by different methods than We do.
Other Purposes: We may disclose Your personal data as necessary to comply with any legal obligation or to protect Your interests, or the vital interests of others or Our company.
TRACKING TECHNOLOGIES
Log Files: Like many other websites, We make use of log files. These files merely log visitors to the site – usually a standard procedure for hosting companies and a part of hosting services’ analytics. The information inside the log files includes internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date/time stamp, referring/exit pages, and possibly the number of clicks. This information is used to analyze trends, administer the site, track user’s movement around the site, and gather demographic information. IP addresses and other such information are not linked to any information that is personally identifiable.
Cookies: We also use cookies — small text files sent to Us by Your computer — and web beacons to store certain information. We may use cookies to authenticate Your identity, to determine if You are logged onto Our website, for personalization, for security, for targeted advertising, or for analysis of the performance of Our website and services. For example, cookies allow Us to recommend blog posts to You based on what You have read on Our site in the past. We use cookies that are not specific to Your account but unique enough to allow Us to analyze general trends and use, and to customize Your interaction with Our website. This information helps Us to understand the use of Our site and to improve Our website and service offerings.
We may use any or all of the following types of cookies:
Essential Cookies: These cookies help Us run Our website and improve Your experience with Our website. These cookies may allow content to load more quickly or allow You to access “members only” or repeat-users sections of Our website.
Functionality Cookies: These cookies allow Us to remember Your preferences from earlier visits to Our website, including login information, so that You do not have to input the same information multiple times.
Social Media Cookies: These cookies allow Us to record when You have engaged with a social media tool while visiting Our website. For example, We may record that You have “liked” a certain aspect of Our website. The social media application may also share data with Us that You have allowed it to share. If You wish to change Your social media sharing settings, please visit the privacy settings of the social media network.
Advertising Cookies: We may work with third-party advertising partners who collect information about Your browsing habits on Our website in order to later display a relevant ad about Our services when You are on a third-party site such as a social media platform. These cookies may also allow Us to access Your location.
In addition, when You first encounter Our website, You will be asked to “consent to cookies.” If You wish to disable cookies, You may do so through Your individual browser options. However, this may affect Your ability to use or make purchases from Our website. More detailed information about cookie management with specific web browsers can be found at the browsers’ respective websites. More information about cookies can be found at What Are Cookies? By continuing to use Our website and not disabling cookies on Your browser, You are consenting to Our use of cookies in accordance with the terms of this policy.
In addition, We may use third-party software to post advertisements on Our website or mobile application, to oversee marketing or email campaigns, or manage other company initiatives. These third-party softwares may use cookies or similar tracking technology. We have no control over these third parties or their use of cookies. For more information on opting out of interest-based ads, visit the Network Advertising Initiative Opt-Out Tool or Digital Advertising Alliance Opt-Out Tool.
Pixel Tags: We may use a pixel tag, which is a small graphic file that allows Us to monitor the use of Our website and provide Us with information regarding Your interaction with the website. These tags may collect the IP address from the device You are using, and the browser type. Pixel tags are also used by Our third-party partners to collect information when You visit Our website, and We may use this information to display targeted advertisements.
Email Confirmations: We may receive email confirmations when You open an email from Us. This allows Us to determine if users are responding favorably to Our email communications and to improve those communications.
Other Technologies: Other data technologies may be used that collect comparable information for security, fraud detection, and similar purposes, to give Us information about Your use of Our website, and to greater improve Our website and service offerings to You.
WEBSITE ANALYTICS
We may partner with third-party analytic companies, including Google Analytics and Shopify Analytics. The analytic companies may also use cookies (described above) or other tracking technologies to analyze visitors’ use of Our website or mobile app to determine the popularity of the content, and better understand online activity. We do not transfer personal information to these third-party vendors. However, in order to access Our website, You must consent to the collection and use of Your information by these third-party analytic companies. You should review their Privacy Policy and contact them directly if You have questions. If You do not want any information to be collected and used by tracking technologies, visit the Network Advertising Initiative Opt-Out Tool or Digital Advertising Alliance Opt-Out Tool.
Google Analytics: You can opt-out of having Your activity on Our website made available to Google Analytics by installing the Google Analytics opt-out browser add-on. This add-on prevents Google Analytics from retrieving information about Your visits to Our website. For more information about Google’s Privacy Policy, please visit: https://policies.google.com/privacy.
Facebook: You can opt-out of Facebook’s interest-based ads by visiting: www.facebook.com/help/
You can learn more about Facebook’s Privacy Policy at:
www.facebook.com/full_data_use_policy.
PROCESSING YOUR INFORMATION
For the most part, We do not process Your information in-house, but give it to third-party processors for processing. For example, when PayPal takes Your payment information, they are a third-party processor. They process Your payment and remit the funds to Us. So in many instances, it will be necessary for Us to transmit Your information to a third-party processor, as We do not have the capability to perform these functions. More detail on third-party processing is detailed below.
However, We may, from time to time, process Your data internally. The legal basis for this processing is both Your consent to the processing, Our need to conduct Our legitimate business interests, and to comply with legal obligations. Our purposes in processing this information, if We do, is to administer, maintain, and improve Our website and offerings, to enter into contracts with You, to fulfill the terms of those contracts, to keep records of Our transactions and interactions, to be able to provide You with goods and services, to comply with Our legal obligations, to obtain professional advice, and to protect the rights and interests of Our company, Our customers (including You), and any third parties. We may process the following data:
1. Data associated with Your account, such as Your name, address, email address, and payment information.
2. Data about Your usage of Our website, such as Your IP address, geographical information, and how long You accessed Our website and what You viewed.
3. Data related to Your personal profile, such as Your name, address, profile picture, interests and hobbies, or employment details.
4. Data that You provide Us in the course of using Our services.
5. Data that You post on Our website, such as comments or responses to blogs.
6. Data that You submit to Us when You make an inquiry regarding Our website or offerings.
7. Data related to Your transactions with Us, including Your purchase of Our goods or services. This information may include contact details and payment information.
8. Data that You provide to Us when You subscribe to Our emails or newsletters, including Your email address and contact information.
9. Data that You submit to Us via correspondence, such as when You email Us with questions.
10. Any other data identified in this policy, for the purpose of complying with Our legal obligations, or to protect the vital interests of You or any other natural person.
INTERNATIONAL DATA
Our website is hosted by servers located in the U.S therefore, if You reside outside the U.S, some of Your data will be transferred internationally to and stored on those servers. In addition, We may use third-party processors (including payment processors) and subcontractors located in the U.S. We use all reasonable methods to protect the safety of Your data during transfer, including hosting Our website on reputable servers and engaging reputable third-party processors. By using this site and providing Us with information, You consent to this transfer, processing, and storage of Your information in the U.S. Note that the privacy laws in the U.S may not be as strict as those in other countries. Please be aware that:
● We may transfer data that We collect to locations outside of Our headquarters for processing or storing, and the data may be processed by Our staff or by third-party processors. For example, We may engage third parties to fulfill orders. By submitting Your personal data, You agree to this transfer, storing, and processing. We take all reasonable steps to make sure Your data is treated securely and in conformity with this Privacy Policy.
● Data that is provided to Us is stored on secure servers. Payment information and other sensitive data will be encrypted to ensure its safety.
● The transmission of data via the internet is never completely secure, and We cannot guarantee the security of data that is sent to Us electronically. Your transmission of data to Us is at Your own risk.
● Where data that You have transmitted to Us is password protected, You are responsible for keeping the password confidential. You are exclusively responsible for any breaches of Your data that results from Your own disclosure of or failure to protect Your password.
We use website hosting servers/third-party processors/subcontractors located in Canada which has received an Adequacy Determination from the European Commission, meaning that the European Commission has determined that appropriate safeguards are in place to protect data once it is transferred to that country.
DATA RETENTION
We retain personal data as long as it is needed to to conduct Our legitimate business purposes or to comply with Our legal obligations, or until You ask Us to delete Your data. For example, We will retain certain personal information indefinitely for the purposes of maintaining Your account, unless and until You delete Your account. Data that We gather for a specific and particular purpose, such as assisting law enforcement or analyzing trends, will be kept for no longer than is necessary for that particular purpose. Data that is no longer needed by Us for any of the purposes listed above will be permanently deleted.
We will honor Your request to delete Your data, as described more fully below, unless We are required by law to retain access to the data. However, note that We cannot control the retention policies of third parties. If You wish to have any third parties, including those to whom We’ve transmitted Your data, delete that data, You will need to contact those third parties directly. You may request from Us a list of all third parties to whom We have transmitted Your data.
We may retain usage data (that is, data that is gathered by Our company or third-party analytics companies for the purpose of analyzing the use of Our website) as needed for internal analysis purposes. This type of data is usually retained for a shorter period of time than personal data, unless the data is necessary to improve the security or functionality of Our website or offerings, or We are legally obligated to retain the data for a longer period of time.
SECURITY OF YOUR INFORMATION
We take all reasonable steps to protect Your personal data and keep Your information secure. We use recognized online secure payment systems and implement generally accepted standards of security to protect against personal data loss or misuse. However, no security measure is foolproof, and no method of data transmission can be guaranteed against interception or misuse. We cannot guarantee complete security of any information You transmit to Us.
By consent to this Privacy Policy, You acknowledge that Your personal data may be available, via the internet, around the world. We cannot prevent the use or misuse of Your data by other parties.
We will notify You promptly of any known breach of Our security systems or Your data which might expose You to serious risk.
CHILDREN
This website or mobile app is not designed for use by children under age the applicable age of consent in Your country, and We do not knowingly solicit personal data from anyone under the applicable age of consent in Your country . If You are under the applicable age of consent in Your country , do not access or use Our website or related products or services. If You become aware that We have collected data of anyone under the applicable age of consent in Your country , please contact Us so that We may delete that data.
SENSITIVE DATA
We request that You do not submit any sensitive data to Us, via public postings, email correspondence with Us, or any other method, including social security number, health data, genetic data, or information related to Your ethnic origin, religious beliefs, or criminal history. If You do send Us this information, then by doing so You are consenting to Our use, storage, and processing of this information in accordance with this privacy policy.
YOUR RIGHTS
You have certain rights with respect to Your personal data, as outlined below. Note that We may charge You a reasonable fee for actions that You ask Us to take with respect to Your data. In addition, We reserve the right to request that You provide Us with evidence of Your identity before We take any action with respect to the exercise of Your data rights. Further, Your rights may be restricted or nullified to the extent they conflict with Our compelling business interests, the public interest, or the law.
UPDATE ACCOUNT INFORMATION
You have the right to update or change any information You have provided to Us. To update or delete Your information, please contact Us at support@jennakutcher.com.
CONFIRM PERSONAL DATA AND ITS USE
You have the right to request that We confirm what data We hold about You, and for what purposes. You also have the right to confirmation of whether We process Your data or deliver Your data to third-party processors, and for what purposes. We will supply You with copies of Your personal data unless doing so would affect the rights and freedoms of others.
Change Consent: You have the right to change Your consent to Our use of Your information. In such cases, We may require You to delete Your account with Us, as described above, and You may not have full access to Our website.
Request a Copy of Data: You have the right to request a digital copy of the data that We hold about You. Your first request for a copy of Your personal data will be provided free of charge; subsequent requests will incur a reasonable fee.
Transfer Your Data: You have the right to request that We gather and transfer Your data to another controller, in a commonly used and machine readable format, unless doing so would cause Us an undue burden.
Delete All Data: You have the right to request that We delete all data that We hold about You, and We must delete such data without undue delay. There are exceptions to this right, such as when keeping Your data is required by law, is necessary to exercise the right of freedom of expression and information, is required for compliance with a legal obligation, or is necessary for the exercise or defense of legal claims. Such a request may result in a termination of Your account with Us and You may have limited or no use of Our website.
Emails and Communications: You may opt out of receiving future email correspondence from Us by checking the appropriate box when You register for the account or make a purchase. You may change Your communication settings by contacting Us at support@jennakutcher.com.
Marketing Communications: You may opt out of receiving any third-party marketing communications or having Your personal information used for marketing purposes. You may do this by contacting Us at support@jennakutcher.com.
Processing: You may, in some circumstances, restrict the processing of Your data, such as when You contest the accuracy of Your data or when You have objected to processing, pending the verification of that objection. When processing has been restricted, We will continue to store Your data but will not pass it on to third-party processors without Your consent, or as necessary to comply with legal obligations or protect Your rights or those of others or Our company. In addition, You may opt out of any processing of Your data altogether. Note, however that doing so may result in the termination of Your account and loss of access to Our website.
Complaints: If You are an EU resident, You have the right to complain to a supervising authority if You believe We are misusing Your data or have violated any of Your rights under this Privacy Policy or applicable law. You may do so in the EU member state in which You reside or have Your place of business or in which the alleged infringement took place. If You are located outside the EU, You may have rights under privacy laws in the jurisdiction where You live.
CALIFORNIA PRIVACY RIGHTS
The State of California has established its own unique regulations that apply to California residents.
As of its effective date of January 1, 2020 We are also compliant with the California Consumer Privacy Act Of 2018, Cal. Civ. Code §§ 1798.100 Et Seq. (CCPA).
Any California resident may request, free of charge, the personal information We have collected or stored about themselves or about a member of their household. For security purposes, We reserve the right to ask for verification of Your identity and proof of your California residency at the time of your request.
Any California resident has a right to request the personal data We have collected, or request deletion of the personal data We have collected, including but not limited to:
● Any personally identifying information, such as a real name, alias(es), mailing or resident address, IP address, email address, account name, biometrics, or any other data that could uniquely identify a California resident; and
● Commercial information, including products or services purchased, obtained, or considered, search history, interactions with Our website, or any other purchasing or browsing history of Our site and/or offer(s); and
● Site comments made publicly or privately; and
● Geolocation data; and
● Professional or employment-related information; and
● Education information.
We reserve the right to collect any of the above data on California residents and their households.
We do not plan on selling your data. Regardless, any California resident can email us at support@jennakutcher.com to explicitly request to opt-out of any such sale of data.
California residents also have the option to request a full deletion of their account and any data We have collected and associated with them.
We agree to comply with any data request or deletion made pursuant to the CCPA in a reasonable timeframe, during normal business hours and excluding holidays or Our pre-scheduled time off.
NEWSLETTER PRIVACY
We offer the opportunity for You to volunteer certain information to Us that is used for email and marketing purposes. This information includes, but is not limited to, Your name and email. You will have an opportunity to unsubscribe from any future communications via email, but We reserve the right to maintain a database of past email subscribers. We reserve the right to use this information as reasonably necessary in Our business and as provided by law. Your information will be shared with reasonably necessary parties for the ordinary course of conducting Our business, such as through Facebook ads or Google Pay Per Click marketing campaigns.