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Your Business Dreams

The hands-down most comprehensive email list building program designed For the creative dreamers, doers, and entrepreneurs who want to drive results.

The hands-down most comprehensive email list building program designed for multi-passionate entrepreneurs like you. 

“When #instagramdown and #facebookdown start trending, how chill do you feel on a scale of 1 to “UH OH. I have bills to pay! Hello???”

Your vision wasn't to get addicted to these apps. That all-too-familiar panic didn't set in just because you couldn't see the latest winged-eyeliner tip. Nope. You started sweating thinking about your clients and customers. Your engagement. Your commitments and plan!

Your timelines to share your latest promo, post, or offering are suddenly all out of whack - the wrench has officially been thrown into the spokes of your marketing plan. It's like someone picked up the remote and hit the mute button on you… where else can you go to communicate!? Your mind races. What if the apps are gone for a week!? What if your account was hacked? WHAT IF YOU HAVE TO START ALL OVER? What would happen to your profits??! Your business?!

Whew. Deep breath. It was just a just a dream. ;)

But it's time to make sure your people know about what you're up to, social media updates or not.

Question for multi-passionate entrepreneurs who can always seem to find the time for a solid Instagram scroll:

There's a whip-smart side of you that knows you can't build a business on platforms you don't own and can't control.

I felt like that, too. I knew I could bet on myself, and on my brain.

If I was going to do this whole business thing, I was gonna do it right.

And that's why when one of my first business coaches said "how big is your email list," I froze.

Shoot. Zero. Uh ... (clears throat) "Well, sir, might I direct your attention to my Instagram feed ..." 

That's what I WANTED to say. But I had to face the music and realize: I'd been relying on engagement, likes, and comments up until this point. Which served a purpose, no doubt. 

But as business owners, you and I need to choose solid results over shiny.

In fact, we have an obligation to.

The idea behind social media marketing is essentially an online cocktail party. You chat, show up in something styled, and meet the best people over the artfully arranged cheese plate.

(And I love the cheese plate.)
But I wanted more than that. Way more.

Perhaps you're like me. Perhaps you don't like getting caught up in the visuals game of social media. The numbers game.

You crave a solid strategy and visuals. And perhaps that's why the whole email marketing thing hasn't really ... well, SOLD you yet. It’s felt a little clunky. It felt less rom-com-dreamy “You’ve Got Mail” style… and more like booting up Windows ‘98.

Yeah, your brand shows up there. For the party. Of course! But your brand doesn't live on those apps. For any of that kind of marketing to work and turn into profit, you need the obvious thing:

The right people to see the right message at the right time.

You don't have to be a marketing genius or Kardashian-level influencer to start an email list. You don't even need 10k subscribers.

You don't need to go viral. You don't even need a "six-figure business."

The problem is the myth that your brand and marketing live on these social media apps. 

The best part?

All you have to do is commit to showing up. Showing up in inboxes.

Loyal, engaged—even semi-obsessed!—subscribers, who happily invest in your biz as new clients, because your words read like a mini-magazine written just for them, and they’ll line up at any chance they’ve got to take advantage of your paid offers and gobble up what you’re cookin’.

An audience anxiously awaiting to engage with your next heartfelt email, to flip out at any announcement or a spot open to work with or collaborate with you on an exclusive discount, promotion or new product because your content speaks right into their bones.

Sales driven through authentically-crafted emails FULL of life that flip the scammy salesman pitch upside down, which turns into you actually starting to write yourself a well-earned paycheck.

A voice so instantly recognizable that fans spot your words and work from a mile away, letting you make your mark on the world in a BIG way.


Are you ready to algorithm proof your business once and for all and tap into the power of email marketing to drive profits… all while automating the process?

Yeah, I thought so. ​​​​​​​

Let’s put some strategy behind those words. 

Step back and get ready to read the "I freaking love seeing you in my inbox" emails.

Several years ago, I had no idea how to *do* the email list thing. I worked hard. I kept showing up even when it was scary. And I've got a profitable business I'm proud of … in large part due to my commitment to emailing my people.

I've taken everything I've seen and learned and built it into an insanely comprehensive, swipe file-packed, tech-tutorial loaded course, focused on getting you your next (or first!) 1k subscribers.

Now I’m handing over the step-by-step system I used to get there... to you.

what? Heck yes! 

The List to Launch Lab


What’s Inside the Lab

While everyone’s off hanging out on Instagram & Facebook, you’ll be busy growing your business through email

The Application in Action method, to give you confidence to move forward with a roadmap for your first (or next!) 1k list subscribers (even if you have ZERO understanding of how to even start with email lists).

Seeing the Strategy, my step-by-step way to discover what your audience wants (and will one day want to pay you for!).

Imagine Your Ideal Client, so you know how to serve your audience WITHOUT having a list—or tons of hours to invest in surveys and research.

My Developing Your Strategy technique, the 5-step process to outline your entire email list game plan to guarantee you stand out in inboxes and give a great experience.


Stage I of the lab

We'll start with helping you pick the perfect email marketing service provider and have the tools to know EXACTLY how to set everything up right from the start.

I'll teach ya how to create your first freebie, explaining best practices and real-life examples of that magnet that lures in exactly the type of readers who want to listen to what you have to say.

You'll learn what you need to consider to guarantee list growth in Leveraging Platforms to Grow Your List -- and the mistakes that most people make trying this on their own. 

I'll give you my framework for Using Social Media to Grow Your List, so you can start turning your Instagram and Facebook followers into converted email subscribers.


stage II of the lab

Once you've witnessed the strategy, honed in on your email marketing style and you've implemented in your own business, it's time to analyze. Don't let this word scare you - this is the fun part!

You've done all the hard work, it's time to see what's working and where you could get even better. There is so much power in understanding your numbers.

Knowing Your Metrics, and my step-by-step checklist so you don’t make the mistakes that most people make when starting their list that cause unsubscribes.

How to Move Forward in Your Strategy, giving you an outline for the best possible email list, outcome, and where to go from here.

I'll break down what strategies are at play in my personal list building strategy and explain the system I use to get 1,500+ new leads each week! Talk about being able to serve the masses... 



PLUS, Get your hands on:

My Subject Line Swipe File: Imagine, your first 50 emails already named for you! In order to get your information out, your audience has to open the email, right? Let me help you use subject lines they just have to open! 

Opt-in Design Template:
Whether you're a PC or a Mac lover, we've got designed templates for YOU. Plug in your free content, swap out a photo, export as a .pdf and you've got yourself a professionally designed piece of content your audience will be begging to get their hands on.

Sample Done-for-You Email Copy: Just add in a few sentences about YOU, your business, or your offering and click "send!" You'll be on your way to serving your audience once a month with little work on your end

One of the biggest fears in email marketing is this: what the heck will I send out and how will I send it? 

That's why I created templates that you can quickly customize and send to your eager subscribers. Writer’s block has nothing on you. 

The List to Launch Lab Template Kit

The moment you join, you get instant access to the modules, plus all the updates I throw in when my strategy shifts gears on anything.

The List to Launch Lab arms you with the no-fluff, to-the-point how-to roadmap to email list building.

I'll show you just how to crack the tech code and get set up whether you're starting at 0 or 1,000.

A high-level strategy set: We’ll deep dive, starting with your ideal client and only build from there.

How to assess what works for YOUR audience (and what you actually enjoy getting in your own inbox).

The ultimate list of comparison guides, tailor-made for entrepreneurs like you.

How to spot—and avoid—communication mistakes that a lot of ENTREPRENEURS make (this might raise your eyebrows).

How to be authentic in email ... in a world that seems to always be looking for the unsubscribe button.

12+ templates that make you say "Oh YEAH baby, as it turns out I actually DO have something to say" <<<< heck yes you do!

A crash course in looking at metrics and how it all impacts your list building.

The ONE spam filter tip that if you ignore, it's Game Over (just like those Chuck e. Cheese b'day party games you hated when you were 5).

Here's the kind of stuff I cover:

69% increase in less than 3 weeks... and I haven't even started implementing "the big stuff" from Jenna's course yet!

I actually look forward to creating emails and workflows now... Woohoo! I took 3 days to create my welcome sequence, 2 days to re-write my About Me page (using Jenna’s mad libs worksheet which is genius!), and a couple of days to optimize my website... I AM READY TO DO THIS THING!!!

I never would have had the courage to do this without LLL…

24 hrs before signing up, I had never heard of Jenna and now I had embarked on something to alter my business forever. List to Launch Lab has been worth every cent and I haven’t even got to the final module yet!

It gave me the kick in the booty to grow

As someone that works in email and digital marketing you'd think that I know how to do this stuff already, I find it really difficult to put the time and effort into growing my own business! Jenna's List to Launch Lab has really been extremely helpful in not just the large steps that I need to take - but the little ones along the way. It's finally given me the kick in the booty that I need to start growing my list, business and tribe. 

Without your course... I never would have made it into the lives of these precious people who love me so much!

The magic happened for me shortly after the module about the drip campaign. I had an email list of about 400 people starting this campaign that had grown from about 200 when I started your course. You, Jenna, were the impetus for it all. I don’t know how you got to me but I am so glad you did - and so is my loyal little following.

This course has completely helped me… STEP.UP.MY.GAME.

The best part about this is that it's so simple and using the resources I already have to grow my audience. You don't own your followers and they don't see everything you post, but your emails go straight to your email list. SO GLAD I signed up for this course.

I was hesitant why I needed a list as a service provider

Before L2LL, I was hesitant why I would need an email list as a service based business (and not really knowing exactly what I would be sending or how I would be able to serve an email list.) Jenna’s walkthrough of how to do this made everything really simple, straightforward and easy to follow. In one evening I was able to get everything up and running! I can now serve my clients and potential clients on a consistent basis more intimately through their inbox with content that will help them.

Jenna's course flipped the script on email marketing

Before I took L2LL, I had a nagging feeling in the back of my head about my email list. I knew I needed to spend the time to grow and engage with my list but I kept putting it off. Jenna's course flipped my script on email marketing. I now see my list as a way of communicating with, giving back to, and showering love on the people interested in learning more about our business.

We now feel like we have an actual plan for marketing

Jenna’s course has helped us to re-focus and actually strategize about what we are sharing with our audience! The content is easy to follow & offers concrete steps, worksheets & measurable strategies. Since starting the course we now feel like we have an actual plan for updating our marketing strategies & are looking forward to implementing a wealth of new ideas to keep our business growing while connecting in a more meaningful way.

...all of a sudden, having a mailing list is fun!

I’ve had a mailing list for years and absolutely hated writing emails because I didn’t know what to say and didn’t think to (duh) get some advice on it. I just fumbled my way through and hoped for best, believing my stagnation was all I could accomplish. Now I can’t wait to share little lists of stuff I’m into and past content (I’ve been blogging for 8+ years) and generally just check in with my people, and it doesn’t feel hard for once.

I never thought this was possible…

I bought LLL and it was the best decision I have ever made in my life. I moved from 500 people in my mail list to 2 months later with almost 3000 people… AMAZING! I live in Latin America and I thought that maybe all those amazing results from the US would never be "realistic" in my region. Now I know that that was my fear talking… as you can see, it was totally worth the work.

I finally have an offer and an email sequence that I’m proud of...

...and I don’t have to worry about figuring everything out alone like I was doing before. I just launched my first blog about a month ago and have known all along I needed an opt-in offer, but I struggled with where to start, what to make, and how to share it. Thank you, thank you, thank you! This course has put me weeks ahead of where I would’ve been without it.

Your List to Launch Lab has been a really helpful template for us to update our email marketing plan! 

...I wasn't ever sure if we were reaching the RIGHT people! We are now able to take a step back and hear about the little moments that get overlooked, like asking our clients what they want!

I power watched the whole course in a weekend…

I’m 56 and not really your target demographic. I’m already implementing, revamping my web copy, creating quizzes and other cool freebies… well worth the money!

I am blown away by the ideas about what all else I can be sending/serving up in my emails! 

I own and operate a retail bakery and I have not considered all of the things I can share, show, demo, etc. My focus has been on what we make. Looking forward to expanding that. LOVING the lab so far.

Membership to our Private Facebook Community: Need to test your opt-in idea? Ask a question about choosing the right email marketing service provider? Voila. We’ll make sure you’re supported every step of the way.

The Content Planning Calendar
download I’ve used in my own business that will put your creation concerns at ease.

6 Quick Start Tech Guides: quick and gritty intensive trainings in Google Analytics, Flodesk, LeadPages, Infusionsoft, Convertkit and Opt-in Monster.

I’m still going … because I know you may have avoided list building in the past, and I want to do all I can to help you be in it to win it! 🙌🏼 Fast-track your success with:

All on TOP of the core curriculum and List to Launch Lab Template Kit.

And because I love a cherry on top—let’s talk extras.


I Got You

Those burning questions?

How do I know when the best time to send emails is? 

How do I create sign up forms/pop-ups/landing pages? 

What should I say?

What if I'm starting from absolutely zero?

I am not a designer, will I learn how to create beautifully branded emails? 

How do I set up automated emails like a welcome email that's triggered when someone signs up for my list?

Is it possible to grow a list even if I don't have a website? 

And as you crank through these trainings, put 'em into play, and start seeing numbers shift around, you're gonna have some questions. That's why I want to hear your questions—my team and I are at the ready, standing by inside the curriculum to answer YOU, 1-on-1 style and make sure you understand how to apply this training to your own business.

You'll find answers to questions like:

Sure, you could figure all this stuff out on your own, searching in Facebook groups and pinning blog posts about email marketing on Pinterest, while listening to elevator music on hold with your email marketing company’s tech customer service line.

Or you can join the List to Launch Lab and short cut the learning curve (and avoid the frustration) instead!

Sounds greaT!

Even better news? No matter which payment plan you pick, you'll get instant access inside The List to Launch Lab's foundational modules, bonus suite, access to my team, a template kit, and membership in our private Facebook community.

And in my dream life, you’d be sitting at my kitchen table, both of us laptops-out while I show you how my email list became the #1 way I drive profits in my business. But since I’m doing that virtually, teaching you at your own pace and in your own time zone, I’m able to pull that price down—way down—at a payment that works for you.

Whip out that calculator — that's a total value of over $2,000

My 5 Core Strategy Pillar Trainings (value: $150)

5 Core Implementation Pillar Trainings (value: $150)

2 Core Analysis Pillar Trainings (value $150)

Tech trainings, including Flodesk, Opt-in Monster, LeadPages, ConvertKit, Infusionsoft, automation, list segmentation, and more (value $450)

Deep dives into writing your first course, growing your list with online quizzes and bonus content on growing your list with Pinterest (value $450)

Copy swipes, including 50 Catchy Email Subject Lines, 12 Email Templates for Your Strategy, and A Guide to Welcome Sequences (value $300)

How-to guides on where to host your freebie, how to clean up your list, and avoiding the dreaded spam filter (value $200)

A Facebook Ads Bonus created by my very own ads guru (value $150)

Our exclusive private Facebook course community (value $150)

My killer Course Kickstart Module (value $50)

When you enroll TODAY, you’ll click open your membership link to start:

So how much does it cost?

You can get started TODAY for:

Hi! I’m Jenna Kutcher.

The unlikely girl behind the 350,000+ subscribers

I’m an expert at online marketing, a nerd when it comes to the numbers, and my obsession is teaching others how to make a living doing what they love (without it taking over their life).

I’m a top-ranked business podcaster on iTunes and a girl who took a $300 Craigslist camera and turned it into a 7-figure empire. My happiest days are spent tucked away in the woods with my family, making memories, while my email list serves my audience through automation!

But the day my coach asked me how big my email list was, my heart thudded.

Do I tell him uh, zero? Sure, I had a social media following … but email subscribers?

Nada. Goose egg. Shrug emoji.
So I had to get to work. 

Hundreds of thousands of loyal subscribers later, I’ve cracked the code on building a business that doesn’t rely on the shifting sands of social media.

Don’t get me wrong—I LOVE it, but I can’t count on it … simply because I don’t own it.

The security in knowing all my people are just an email away? It’s the best feeling a boss could have.

And I want to teach you how to do the same.

Loyal, happy, obsessed followers turned clients, who happily invest in your business?

An audience that is anxiously awaiting every post, every announcement, and every offering?

Sales driven through authentic, intentional posts that take the scammy salesman pitch and turn it on its head.

Creating a voice so recognizable, people will be able to spot your words and work from a mile away.

Can you imagine...


Are you ready?

A: Absolutely not, friend! We’ve had floral designers, wedding planners, online boutiques, educators, multi-level marketers, calligraphers, gym owners, and jewelry designers come through JK courses -- we'll guide you based on your business type so the trainings are custom for you and your needs.

Q: Do I have to be a service-based/product-based/eduation-based business to benefit from this course?


A: Heard! This strategy lets you show off what matters most—you, your brand, and your message. I mean, let’s be real: most days I’m in yoga pants, no make-up, and a ponytail with my puppies at my feet.

I’ll show you how to be real, but also know just what to say in emails so you’re never stuck wondering what on earth to pop into inboxes and say.

Q: There’s no WAY my life is perfect and interesting enough to write content people want to read!


A: Oh, how I’ve been there: taking a leap and investing in your business can be something that makes your stomach curl -- even at this point, investing for coaches and teachers for my business is a big decision for me.

All I can do is speak from experience: when I invest in myself and my business, learn from a pro, and grasp strategy to implement asap, the money comes back to me. Still iffy? Enjoy my 100% 30 day money-back guarantee -- just in case you’re not satisfied.

Q: Jenna, I can’t spend that right now! 


A: That is A-ok, friend! The learning curve with internet things, courses, new softwares, cool platforms ---- it can feel STEEP. I get that! The course is user-friendly and thoughtfully crafted, and you also have access to a support team to help you through it whenever you need it! I’ll be showing you the tips and tools I use, and when it comes to apps,

I’m a fan of the FREE ones -- i.e. the ones absolutely anyone can download from the app store. We’ll set you up on a plan you can easily replicate.

Q: I’m pretty un-techy.


A: Since this is a go-at-your-own-pace course, it will differ for everyone. We’ve had students Netflix binge it in one day.

I recommend you listen to the modules once or twice, spend time completing the workbook and then implement. I love that you can pause during your busy weeks, take the modules on the go and revisit a lesson when you’re feeling stuck.

Q: My time is limited, how much time will I need to set aside each week for the content? 


A: Absolutely not! There is a reason why I chose to do a lifetime, go-at-your-own-pace course, why? Because life is busy, chasing dreams is busy, and running a business is busy!

I want you to jump into the content when your life allows and when you’re really invested in the process and ready to rock! This course isn’t for people who just want a secret recipe or a one-stop shop, it’s for people who are ready to do the work. Only you can determine when the time is right to make big things happen! 

Q: Will I miss out on anything if I buy now and have to start the course later? The timing just isn’t right for me right now. 


A: Oh sweet friend, this is the time. Here’s what I think: if you ever decide to launch a business, start a blog, or sell a product or service, you’re going to wish you had started today. Sure, it’s going to take time, but time will pass anyway.

This class will teach you how to grow a following and learn who you're speaking to (so that if your story ever includes any of the above, your audience will be warm and excited to join your newest adventure!) Trust me, your future self will thank you for taking a leap today!  

Q: I don’t have a business or product quite yet, why should I join now? How will this help me? 


Get the facts


You won't get a polite, "Hi, we're having an off day!" DM from the Instagram Team before their platform goes down next time (there's always a next time).

But ALL those freak-out moments melt away when you're in control of your email game.

Simply put, your ability to speak specifically to a tribe of potential clients and customers that have raised their hand to "yes, please!" hear from you …

So if you were ready YESTERDAY to craft touchpoint experiences that send to just the right people at just the right time, pull up a seat, join The List to Launch Lab and get:

Instant access to my 5 core strategy and implementation training modules. 

The which-business-are-you focused module, delivered to help you get set no matter what type of biz you run.

Full access to all updates and future bonus trainings as long as you're a member.

The JK List to Launch Template Kit to customize and make your own (plus 6 quick start tech trainings in Google Analytics, Flodesk, LeadPages, Infusionsoft, Convertkit and Opt-in Monster ).

EXCLUSIVE access to our Private Facebook Community (this is the only way you get access, btw!)

And whether you're just starting out or you've been at it since Dawson's Creek was still on, this is the year I want to partner with you to lay a deeper foundation for your business.

Step away from the shiny objects, friend. The flatlay styling board. The stock imagery download addiction.

I know email isn't as sexy or flashy as the candy-colored, visual-driven apps on your phone screen ... but it's time to stake your claim in what you're building.

All you need is an email list. (Messy pony/baseball) hat tip to you, goal digger. I'll see you on the inside.

.. is the security system that can change your business.
... can change your life.
... can shape your legacy.

We want you to be satisfied with your purchase but we also want you to give your best effort to apply all of the strategies in the course. We offer a 30-day refund period for purchases. However, in order to qualify for a refund you must submit proof that you did the work in the course and it did not work for you.

In the event that you decide your purchase was not the right decision for you or your business, within 30 days of enrollment, contact our support team at and let us know you’d like a refund by the 30th day at 11:59 CST. You must include your coursework with your request for a refund. If you request a refund and do not include your coursework by the 30th day, you will not be granted a refund.

The work that you need to submit with your request for a refund includes ALL of the following items:

We want you to be satisfied with your purchase but we also want you to give your best effort to apply all of the strategies in the course. We offer a 30-day refund period for purchases. However, in order to qualify for a refund you must submit proof that you did the work in the course and it did not work for you.

In the event that you decide your purchase was not the right decision for you or your business, within 30 days of enrollment, contact our support team at and let us know you’d like a refund by the 30th day at 11:59 CST. You must include your coursework with your request for a refund. If you request a refund and do not include your coursework by the 30th day, you will not be granted a refund.

The work that you need to submit with your request for a refund includes ALL of the following items:

+ Proof of completed course workbook
+ Screenshot of your account when you began the course and when you are requesting your refund. 
+ A live link to your Instagram profile that shows consistent posting
+ Screenshot of inquiries and booking rate from the last 10 days
+ Proof of active participation in the Facebook group

 We will NOT provide refunds more than 30 days following the date of purchase. After day 30, all payments are non-refundable and you are responsible for full payment of the fees for the program regardless if you complete the program.
Please note: If you opted for a payment plan and you do not request a refund within 30 days, with the required coursework at the time of your refund request, you are required by law to complete the remaining payments of your payment plan.

All refunds are discretionary as determined by Jenna Kutcher LLC. To further clarify, we will not provide refunds after the 30th day from your date of purchase and all payments must be made on a timely basis. If payments are not made on time, you agree to pay interest on all past-due sums at a rate of 1.5% per month or the highest rate allowed by law, whichever is greater.

If you have any questions or problems, please let us know by contacting our support team directly. The support desk can be reached at:!

+ We will NOT provide refunds more than 30 days following the date of purchase. After day 30, all payments are non-refundable and you are responsible for full payment of the fees for the program regardless if you complete the program.
Please note: If you opted for a payment plan and you do not request a refund within 30 days, with the required coursework at the time of your refund request, you are required by law to complete the remaining payments of your payment plan.

All refunds are discretionary as determined by Jenna Kutcher LLC. To further clarify, we will not provide refunds after the 30th day from your date of purchase and all payments must be made on a timely basis. If payments are not made on time, you agree to pay interest on all past-due sums at a rate of 1.5% per month or the highest rate allowed by law, whichever is greater.

If you have any questions or problems, please let us know by contacting our support team directly. The support desk can be reached at:!

Terms & Conditions

Last Updated February 2021

We at (“Jenna Kutcher,” “we,” “us,” or “our”) have created this privacy policy (this “Privacy Policy”) because we know that you care about how information you provide to us is used and shared. This Privacy Policy applies to our information collection and use practices: (i) online when you visit any of our websites, including, without limitation, (the “Websites”); and (ii) offline when you provide information to us.

Capitalized terms not defined in this Privacy Policy shall have the meaning set forth in our Terms of Service.

Acceptance of Terms

By visiting any of our Websites, you are agreeing to the terms of this Privacy Policy and the accompanying Terms of Service, both of which govern your use of the Websites. By providing us information offline, you are also agreeing to the terms of this Privacy Policy.

The Information We Collect

In the course of operating the Websites and/or interacting with you, we will collect (and/or receive) the following types of information.


When you sign up to receive any of our newsletters, respond to a survey, register for a class, or purchase any product or service, you may be required to provide us with personal information about yourself, such as your name, address, email address, and phone number. We do not collect any personal information from Visitors when they use the Websites unless they provide such information voluntarily, such as by registering or sending us an email or signing up for a newsletter. All information we collect and/or receive under this section is collectively called “Personal Information.”


When you place an Order, you must provide us with certain information about the products and services you are seeking to purchase. Such information is collectively called the “Order Information.”


When you wish to purchase a product or service, you will be required to provide certain information in addition to the Personal Information and Order Information noted above. Such information may include a debit card number, credit card number, expiration date, billing address, activation codes, and similar information. Such information is collectively called the “Billing Information.” Although we will have access to the Billing Information, it will also be collected and processed by our third-party payment vendors pursuant to the terms and conditions of their privacy policies and terms of use.


In addition to the information noted above, we may collect additional information (collectively, the “Other Information”). Such Other Information may include:

a. From You. Additional information about yourself that you voluntarily provide to us (e.g., via a survey), such as household income range, gender, product and service preferences, and other information that does not identify you personally.

b. From Your Activity. Information that we automatically collect when you use the Websites, including, without limitation:

IP addresses, which may consist of a static or dynamic IP address and will sometimes point to a specific identifiable computer or device; browser type and language; referring and exit pages and URLs; date and time; amount of time spent on particular pages; what sections of the Websites you visit; and similar data; and Information about your device, including the type of device; universally unique ID (“UUID”); advertising identifier (“IDFA”); MAC address; operating system and version (e.g., iOS, Android or Windows); carrier and country location; hardware and processor information (e.g., storage, chip speed, camera resolution, NFC enabled); network type (WiFi, 3G, 4G, LTE); and similar data. c. From Cookies Information that we collect using “cookie” technology. Cookies are small packets of data that a website stores on your computer’s or mobile device’s hard drive so that your computer will “remember” information about your visit. We may use both session cookies (which expire once you close your web browser) and persistent cookies (which stay on your computer until you delete them) to help us collect Other Information and to enhance your experience using the Websites. If you do not want us to place a cookie on your hard drive, you may be able to turn that feature off on your computer or mobile device. Please consult your Internet browser’s documentation for information on how to do this and how to delete persistent cookies. However, if you decide not to accept cookies from us, the Websites may not function properly.

d. Third-Party Analytics We use third-party analytics services (such as Google Analytics) to evaluate your use of the Websites, compile reports on activity, collect demographic data, analyze performance metrics, and collect and evaluate other information relating to the Websites and mobile and Internet usage. These third parties use cookies and other technologies to help analyze and provide us the data. By accessing and using the Websites, you consent to the processing of data about you by these analytics providers in the manner and for the purposes set out in this Privacy Policy.

For more information on Google Analytics, including how to opt out from certain data collection, please visit Please be advised that if you opt out of any service, you may not be able to use the full functionality of the Websites.

e. From Other Sources. We also may collect or receive information from third parties, such as Facebook and/or other third-party social media sites.

Information Collected by or Through Third-Party Advertising Companies

We may share Other Information about your activity on the Websites with third parties for the purpose of tailoring, analyzing, managing, reporting, and optimizing advertising you see on the Websites and elsewhere. These third parties may use cookies, pixel tags (also called web beacons or clear gifs), and/or other technologies to collect such Other Information for such purposes. Pixel tags enable us, and these third-party advertisers, to recognize a browser’s cookie when a browser visits the site on which the pixel tag is located in order to learn which advertisement brings a user to a given site.

Accessing and Modifying Personal Information and Communication Preferences

If you have registered for the Websites, you may access, review, and make changes to your Personal Information, Billing Information, and certain Other Information by following the instructions found on the Websites. In addition, you may manage your receipt of marketing and non-transactional communications by clicking on the “unsubscribe” link located on the bottom of any Jenna Kutcher marketing email. Customers cannot opt out of receiving transactional emails related to their account or their Orders. We will use commercially reasonable efforts to process such requests in a timely manner. You should be aware, however, that it is not always possible to completely remove or modify information in our subscription databases.
How We Use and Share the Information

We use the Personal Information, the Order Information, the Billing Information, and the Other Information (collectively, the “Information”) to provide our services; to process Orders; to administer our rewards and promotional programs; to maintain and improve our Websites and services to you; to solicit your feedback; and to inform you about our products and services and those of our third-party marketing partners.

We may also use and/or share Information as described below.

Jenna Kutcher will access, use, and share the Information as required to process your Orders and provide support to you. In order to provide our services and administer our rewards and promotional programs, we may share the Information (excluding the Billing Information) with our third-party promotional and marketing partners, including, without limitation, businesses participating in our various programs. With your permission, third-party applications or services may access your Personal Information. We use standard OAuth (open authorization) to enable you to give permission to share your Personal Information with other websites and services, such as Facebook and Twitter (e.g., when you agree to a pop-up requesting you to allow another application to access your account information). We also use OAuth to allow us to share information about you that is stored by us without sharing your security credentials. We may employ other companies and individuals to perform functions on our behalf. Examples may include providing technical assistance, Order fulfillment, customer service, and marketing assistance. These other companies will have access to the Information only as necessary to perform their functions and to the extent permitted by law. In an ongoing effort to better understand our Visitors, customers, and our products and services, we may analyze the Order Information and Other Information in aggregate form in order to operate, maintain, manage, and improve the Websites and/or our products and services. This aggregate information does not identify you personally. We may share this aggregate data with our affiliates, agents, and business partners. We may also disclose aggregated user statistics in order to describe our products and services to current and prospective business partners and to other third parties for other lawful purposes. We may share some or all of your Information with any of our parent companies, subsidiaries, joint ventures, or other companies under common control with us. As we develop our businesses, we might sell or buy businesses or assets. In the event of a corporate sale, merger, reorganization, sale of assets, dissolution, or similar event, the Information may be part of the transferred assets. To the extent permitted by law, we may also disclose the Information: (i) when required by law, court order, or other government or law enforcement authority or regulatory agency; or (ii) whenever we believe that disclosing such Information is necessary or advisable, for example, to protect the rights, property, or safety of Jenna Kutcher LLC or others.

Information You Share

Please keep in mind that whenever you voluntarily make your Personal Information available to third parties — for example on message boards or web logs; through email; during webinars, classes, telephone conferences, or coaching calls; or in comment or chat areas — that information can be seen, collected, heard, and/or used by others besides us. We cannot be responsible for any unauthorized third-party use of such information.
How We Protect the Information

We take commercially reasonable steps to protect the Information from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. Please understand, however, that no security system is impenetrable. We cannot guarantee the security of our databases, nor can we guarantee that the Information that you supply will not be intercepted while being transmitted to and from us over the Internet. In particular, e-mail sent to or from the Websites may not be secure, and you should therefore take special care in deciding what information you send to us via email.

Important Notice to Non-U.S. Residents

It is important to note that the Websites and their servers are operated in the United States. If you are located outside of the United States, please be aware that any Information you provide to us will be transferred to the United States. By using the Websites and by providing us Information when using our services, you hereby irrevocably consent to this transfer and our use of the Information and data provided by you in accordance with this Privacy Policy.


We do not knowingly collect Personal Information from children under the age of 13 through the Websites. If you are under 13, please do not give us any Personal Information. We encourage parents and legal guardians to monitor their children’s Internet usage and to help enforce our Privacy Policy by instructing their children to never provide Personal Information through the Websites without their permission. If you have reason to believe that a child under the age of 13 has provided Personal Information to us, please contact us, and we will endeavor to delete that information from our databases.

California Residents

Jenna Kutcher does not monitor, recognize, or honor any behavioral advertising opt-out or do not track mechanisms, including general web browser “Do Not Track” settings and/or signals.

External Websites

The Websites may contain links to third-party websites. We have no control over the privacy practices or the content of any of our business partners, advertisers, sponsors, or other websites to which we provide links. As such, we are not responsible for the content or the privacy policies of those third-party websites. You should check the applicable third-party privacy policy and terms of use when visiting any other websites.

Changes to This Privacy Policy

This Privacy Policy is effective as of the date stated at the top of this Privacy Policy. We may change this Privacy Policy from time to time. By accessing the Websites and/or using our services after we make any such changes to this Privacy Policy, you are deemed to have accepted such changes. Please be aware that, to the extent permitted by applicable law, our use of the Information is governed by the Privacy Policy in effect at the time we collect the Information. Please refer back to this Privacy Policy on a regular basis.

Privacy Policy